MORE THAN A LOGO
Customized from the inside out, every bespoke corporate identity we create is made just for you - and with your audience in mind.
WHAT TO EXPECT
Discuss needs and obstacles for your business
We understand your business, what you sell, discuss your current obstacles, your needs moving forward, and what your business means to you.
Confirm details of your Design Brief
Have a private one-on-one meet with your Designer to review your personalized Design Brief, or give the O.K. electronically.
Logo concept presentation
Each concept design includes a strategic approach to enter and dominate your market, as well as actionable steps for future brand opportunities.
Final delivery
The suite of brand assets is delivered electronically, including logo design, alternative layouts, social media profile highlights, and the actionable steps inside your brand strategy.
When you have a Brand Partner, you check off what matters most to you and we cover it from concept to execution. Cost on application for custom packages.
Whether digitally or in-person, we collaborate with you to develop a functional brand strategy, logo design, and full collateral package suited to your needs.
bespoke analysis
A collaborative summary containing your company's history, mission, and business objectives.
Together we establish details such as slogan, complete services list, and we confirm the clear Project Deliverables with Projected Timeline & Estimates in your Design Brief. The business analysis contains the Brand Tone, Target Audience/Persona, as well as an introduction to strategy for your unique position in the market.
We will return to the Design Brief throughout the design process and it will ensure we can stay aligned with the brand’s true values.
This is how we create bespoke, mindful design for you, your values, your history, your goals while establishing the foundation for longevity, real enduring symbolism, and accuracy of representation.
marketing + strategy
Each of your target locations are analyzed from the marketing perspective.
We share our research with you and go over your bespoke SWOT Analysis, Geographical Analysis, your target market's income data, as well as ethnicity, places they shop, places they eat, as well as any B2B opportunities where applicable. Previous case studies are also analyzed to ensure we have an up-to-date understanding of your industry at large.
You take the document home to write on it as you wish (or edit via email) to make sure our information is as accurate as possible before we begin prototyping the logo.
• Positioning & Communication
• Internal Business Analysis
• External Threats and Challenges
• Future Brand Opportunities
• Strategy (based on current real-world stats)
• B2B Outreach (if applicable)
• International Expansion Plan (if applicable)
designer graphics + goods
The strongest concepts are taken from prototype stage and brought into the digital stage with professional design software.
Completely custom typographical solutions are either created or culled with a keen eye to pair well with your logomark design. The guidelines are recorded into a unique brand book outlining the regulations for logo usage and any print or digital collateral that may be produced by other companies.
Your Designer will provide scalable solutions so your logo can be highly visible at any size or format. Collateral design and custom printing available for custom packages.
what is a brand book?
Brand Books are Graphic Style Manuals, or Corporate Identity Design Documents, that keep brand assets cohesive and consistent across all channels. Brand Books are created for Luxury Branding Treatments; this bespoke guide details the treatment and usage for any and all future parties handling the logo and its identity.
Looking for something else? See Luxury Logo Design →
PACKAGES
← See Logo Design instead
Need printing? See Collateral →
Professional Logo
Identity Design
Graphic Style Manual
(Brand Book)
(1 Set of 500)
Business Cards
Social Media Profile
& Highlight Covers
LEVEL 1
LEVEL 2
LEVEL 3
THREE LOGO CONCEPTS & BRAND BOOK
RGB + CMYK
JPG, PNG, TIFF
AI, EPS
Graphic Style Manual (Brand Book)
(1 Set) Business Cards
Social Media Profile & Highlights
◦ Internal Business Analysis
◦ Bespoke Market Strategy
◦ Professional Logo Design
◦ Corporate Identity Guidelines
(Graphic Style Manual or Brand Book)
Three logo concepts.
Three modifications to selected design.
From concept to execution, with beauty and strategy.
We work with you to develop your needs with exquisite care and attention to detail.
By using a series of frameworks to determine your overall business position, we can better design for your audience.
Example: Who is our target?
Tech savvy, 30-43 year old working professional, living in cities who want effective but aesthetically pleasing design to help conduct their business strategically and represent their mission creatively.
corporate brand identities
Branding is not just a logo; it is a suite of invaluable assets.
Every interaction between a potential customer and the business is called a brand touchpoint. This doesn’t only include visual design, like exterior signage or interior wayfinding design, but it also includes intangible aspects to the business—general atmosphere, staff interactions, and so on.
These moments of interaction are carefully designed by companies, broadly defining what the brand experience is. Upwards of 100 different brand touchpoints are used by most companies.
That’s why every advertisement, every website page, every employee, and every document has the same “tone of voice” that reflects the values of their brand.
Behind that voice, is an identity.
It is how a company looks, behaves, and communicates. How a company presents itself to the public (internally and externally) truly matters. It can either cause friction, or enhance the journey.
The complete guide to maintain consistency for any professional brand.
Brand strategy is digging deep and combining these crucial disciplines:
Branding
Creating a brand identity from start to finish with a Designer’s eye.
Marketing
The foundation to brand strategy includes marketing segmentation, competitive analysis, and SWOT analysis. This is also key for brand positioning.
Business
Brand goals are always connected to the business goals. We develop the brand to grow the business and ensure synergy on all pillars.
Design Thinking
Empathy mapping, customer journey mapping, the works.